Laura Crompton . Design
Interlude_Logo.jpg

Interlude

Brand identity creation for Interlude Mindfulness. Sally, who owns the business, aims to teach busy minds to pause, focus and pay attention to the present. The graphic shapes represent the thoughts and chaos of busy lives and the logo (which features the identifier text as a smile) is focused in the clear space between those.

A child friendly sub brand ‘Interlude - Mindful Kids’ was created for Sally’s teaching of mindfulness to school children, with additional pattern and bolder colour adding a playful element.

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